osing customers to competitors who appear similar can be frustrating and confusing. If you’re asking ¿why do customers switch? you’re not alone Many business owners face this challenge, and the root cause often lies in subtle but critical differences in brand strategy and identity that customers perceive—sometimes unconsciously. Here’s why it may be happening to you and what you should consider.

Find out if your brand has a strong, distinctive and impactful personality or has weak and confused multiple personality disorder. Learning

A branding workshop is an indispensable tool for any business that wants to create an effective brand identity – one that represents your...

Depending on how much time has passed, it’s likely your business has changed since it started, and your customers have too. As your...

I have a double life... Sort of what Harry Potter had. In my more "serious" version, I do Brand and Identity design. What my clients in...